Posted: Wednesday, March 7, 2018 12:16 AM
A mutually rewarding experience.
Work. Realize your ambitions. And realize there's more to being in business than just making a profit. That's the Mars philosophy. And the opportunity we offer every one of our Associates. An opportunity to take what you do and make it mean more for you, for those around you and for the planet. What you get here is challenging, interesting work. You get the tools you need to do a great job and you get to have the best possible people on your side to help you do it. And at the same time as getting to find ways to do business better today than we did it yesterday and driving a great career, you also get to build a more enlightened business and drive sustainability.
Because it's never just about a single person, a single project or a single brand. It's about how you can grab everything that's within your reach here and use it to pursue mutual, long:term gain. It's about having ideas. And ideals. Being prepared to risk failure because the promise of success means we'll all be a little better off. It's that mix of integrity and ambition that makes Mars such a special place to work. And why working here is always about more than just a job.
Mars has net sales of more than 33 billion, operates six business segments including Petcare, Chocolate, Wrigley, Food, Drinks, Symbioscience, and more than 75,000 Associates worldwide that are putting its Principles into action to make a difference for people and the planet through its performance.
Mars brands include: Petcare : PEDIGREE(R), ROYAL CANIN(R), WHISKAS(R), BANFIELD(R) Pet Hospital, CESAR(R), SHEBA(R), DREAMIES(R) and NUTRO(R); Chocolate : M and M'S(R), SNICKERS(R), DOVE(R), GALAXY(R), MARS(R), MILKY WAY(R) and TWIX(R); Wrigley : DOUBLEMINT(R), EXTRA(R), ORBIT(R) and 5(TM) chewing gums, SKITTLES(R) and STARBURST(R) candies, and ALTOIDS(R) AND LIFESAVERS(R) mints. Food : UNCLE BEN'S(R), DOLMIO(R), EBLY(R), MASTERFOODS(R), SEEDS OF CHANGE(R) and ROYCO(R); Drinks : ALTERRA COFFEE ROASTERS(TM), THE BRIGHT TEA COMPANY(TM), KLIX(R) and FLAVIA(R); Symbioscience : COCOAVIA(R) and WISDOM PANEL(R).
The Marketing Manager will drive all trade and category growth initiatives to achieve agreed sales and profit targets and will work closely with all teams to identify, develop and implement growthopportunities for BUCKEYE(TM) Nutrition branded products.
:Manage and work closely with Agency of Record, and other PR agencies, in a way that builds brand awareness and contributes to the achievement of the company's OGSM and "brand compass"
:Lead the benchmarking and pricing team to make certain BUCKEYE Nutrition is competitively priced in the market, all the while staying within target margin requirements
:Develop unique BUCKEYE Nutrition product displays, planograms, headers, signage, as well as packaging revamps, and new item packaging design
:Conducts, researches, and provides demographic and ethnographic information in support of current product placement, as well as new product development and placement
:Research competitive products, packaging, and point:of:purchase materials, ensuring parity to superior product presentation.
:Manage Trade Marketing programs to achieve retail objectives and outperform competitive activities
:Reviews and prepares reports, as well as records activities to ensure progress is being accomplished toward specified program objectives, and modifies methodology as required to redirect activities, and attain objectives. Prepares program reports as requested
:Maintains the schedule of activities for the production of packaging, literature, price lists and other communication materials
:Manage the compliance and coordinate the processing of any BUCKEYE Nutrition sponsored dealer/customer incentive program
:Assist in developing dealer, as well as equine seminar presentations (literature, product, etc.)
:Lead the New Product Development Team through market research, generation of consumer insi
• Location: Akron/Canton, dalton
• Post ID: 58955952 akroncanton